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CrossFit Icehouse → Icehouse Fit

CrossFit Icehouse → Icehouse Fit

As you may have seen, we recently started shifting the name of our gym from CrossFit Icehouse over to Icehouse Fit.

“Why?”

We love Icehouse! We love the name, it truly feels like us! But as we have grown, we have added so many other programs to our gym such as Nutrition Coaching, Flux (Yoga + HIIT) classes, personal training, and our 6-week Challenge program to name a few.

We feel calling ourselves “CrossFit Icehouse” limits our ability to reach people. The word “CrossFit” holds quite a bit of weight in itself and tends to be intimidating. Have you ever heard, or even yourself said “CrossFit? I can’t do that!” We hear it almost daily! Even I have to admit that I also thought that was the case before I started as well.

Our tagline has always been “Building Everyday Athletes.” Our goal is to empower our clients to be better humans. We do not focus on what most people think of as CrossFit, which is competition (or what you may have seen on ESPN). We focus on the everyday person just trying to get a little healthier, feel a little better, or just keep up with their kids and/or grandkids. Icehouse’s goal is to support each of our athletes to help them feel stronger and achieve things they believe to be impossible at first.

There are so many avenues to take to start feeling better, so we have added options. Not ready to start an exercise program? Great! You can meet with our nutrition coach to get the information and support you need to make healthier choices and work towards your goals in the kitchen. Have previous injuries that you are concerned about flaring up with a new program? We have options catered to you to help you strengthen those areas to be able to start a new program, run that race, or climb that mountain! Do a lot of yoga but want to improve your strength & conditioning? Flux is a perfect fit for you! The point is fitness, health & wellness is NOT one size fits all, and neither are we.

So much more happens at Icehouse than just fitness, and we felt it important to evolve to allow that to happen, as well as open up the door to folks who may have previously been hung up on the “CrossFit” name.

Do you still offer CrossFit?

Yes! CrossFit Icehouse is still alive and well within Icehouse Fit, it is just no longer our lead brand. We even have multiple tiers or levels in every class so we can easily modify based on each person’s experience level to help them get the most out of every class. And WE TAKE CARE OF THAT FOR YOU! You do not need to come in and guess, we have highly experienced coaches whose job is to help make your class the best hour of your day! Because we believe fitness should be fun!

Fitness is a Journey

Fitness is a Journey

When’s the last time you carried groceries to your car and didn’t lose your breath?  Do you remember the last time you started your day without a handful of medications?  WE want you to know what it’s like to feel good and move well.

SICKNESS

We know a lot about sickness in America.  If you watch TV you see pharmaceutical ads every other commercial break.  If you open a magazine it feels like every full page add is a new medicine to help with your old medicine.  What you’re not seeing is adds for how to move, or how to cook, or how to solve the problems you have.  Taking medication everyday or having pain every time you move should not be accepted as “normal.”

WELLNESS

Don’t you want to wake up with energy, have energy at night to play with your kids or even learning how to cook, eat and enjoy real whole foods?  Feeling energized, reducing anxiety and depression and moving pain free should be “normal”.  These are the things that we are really good at providing at Icehouse.  It’s more than just moving weights, it’s about changing your entire lifestyle.  It’s about the journey of fitness, moving out of sickness to finding energy to keep up with all of life’s obligations and feel good about who you really are.

FITNESS

Once you understand what it’s like to move well and eat real whole foods we can really start finding what you are made of.  Dialing in your nutrition and focusing on meeting goals you never thought possible. Can you see yourself as the person who workouts out 4-6 days per week?  What if you became the “fit friend” in your circle of friends?  How awesome does that sound!  This is what we love to do, help you become the best version of yourself.